LOCATION: COTSWOLDS
YEAR: 2025
CLIENT: M.A.C
A FULL SCALE BEAUTY TAKEOVER AT 30,000FT (ALMOST). WELCOME TO M·A·C AIR, WHERE A VINTAGE BOEING 747 WAS REIMAGINED AS THE ULTIMATE BEAUTY DESTINATION..
From runway to nightclub, the experience took guests on a journey through M·A·C’s world of shine, featuring onboard masterclasses, inflight snack trays, and glossed up amenity kits delivered by a fully costumed cabin crew.
Immersive content moments, from cockpit shoots to a branded runway reveal and an airplane DJ takeover – transformed aviation nostalgia into high-impact shareability.
A bespoke food and drink programme, complete with custom Hennessy cocktails and tarmac side M·A·C burgers.
An unforgettable activation that merged nostalgia, innovation, and cultural storytelling, reasserting M·A·C as a brand with altitude.
SERVICES
- LOGISTICS
- STYLING
- SET DESIGN
- BESPOKE BUILD
- PRODUCTION
- GUEST MANAGEMENT
- CONTENT CAPTURE
- CREATIVE DIRECTION
FOR PROJECT ENQUIRIES AND MORE INFORMATION, PLEASE
GET IN TOUCH AT STUDIO@WEARESTUDIO82.COM
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